Quanta
Branding and website for exact heating demand as a service, with money, fuel and carbon saving benefits.
The Business
Quanta uses proprietary technologies to calculate exact heating requirements of rooms, spaces and buildings. Information is then used to purchase kit and install services to precise requirements and targets - environmental and demand.
The Identity
The logo work reflects a targeted, controlled approach. Alluding to pipework - typically the key kit and installation cost, but also the largest drain on efficiency - with direction, flow and motion, within a geometric-a-like structure. The logo is used as a devise to hold imagery, play with colour and transparency.
The Website
Using quick, direct messaging and a neat trick of making an image of a room appear to heat up (the image uses white walls which change colour to orange) the homepage communicates the Quanta purpose. The site uses a simple half and half structure, which responds to screen-width well and allows the site to be scanned quickly. With constant news and additional case studies posted, the site is always evolving.